MonRae is a talent management and production company aspiring to bridge the gap between digital and traditional talent and entertainment.
The project set out to revitalise the brand’s identity with greater vibrancy and charisma, ensuring it truly reflected the dynamic energy and talent of its talent pool. By refining the visual language and bringing clarity to communication, we aimed to elevate brand recognition and craft a digital presence that feels sophisticated and modern.
The brand refresh introduced a refined colour palette and an adaptable graphic system to bring consistency and visual impact. A suite of social media templates was developed using Canva to allow for streamlined, on-brand content creation. A digital catalogue was designed to showcase the talent roster in a clear, engaging format. The website redesign served as a central piece of the project, featuring a custom hero motion graphic on the landing page, and artful imagery that put the spotlight on the eclectic personalities.
