Culturethèque is the digital media library of the French Institute in London, offering free content and resources for the education and enjoyment of a diverse audience.
For the product launch, the organisation required a stand-alone identity and a website to host their rich collection. To represent the platform's offerings, we crafted a dynamic and multifaceted logo. Drawing inspiration from the architecture of the Institute's building in South Kensington, we developed a graphic device that assembled different pieces, evoking a sense of modularity. This concept continued in the site design, particularly in the homepage's featured content carousel, which presented users with a wide array of choices.
